Great Tips That Will Help You to Build Links Naturally

Link building is one of the most important parts of your SEO strategy and one of the most valuable things that you can do to improve the web presence of your site. Search engines will rank your website higher if you have a lot of high quality links to your pages. The more links that you have, the more likely you will be to rank higher when someone searches for a keyword that is relevant to your website.

There are many ways to build links, from requesting that another website link to you, to writing a guest post for someone to submitting to a directory to building social links by posting on forums, making blog comments and using social media. However, natural link building is not as easy as it looks and there are a lot of important factors that you need to keep in mind. So what tips should you know so that you can build links naturally? Here are some helpful pointers that you can use in your link building strategy:

  • Guest blogging is powerful because it not only builds links, but it also establishes you as an authority in your niche. This will also help to drive traffic back to your website.

  • When creating an author bio for a guest blog, make sure that the keyword phrase you are using and the page that you are linking to is appealing to the audience of the blog – so that you can maximise the number of possible clicks coming through from that source.

  • Don’t underestimate the power of video content to help you build links as well. When you post a Youtube or Vimeo video, you will be able to add a link in the description.

  • A great way to go about growing links is to focus on creating potentially viral content. If something you create is shared a lot, many great links will follow. You can’t force this, you can only create great content.

  • Don’t be afraid to write content that is controversial. If you do a good job of explaining your point, it can get you a lot of exposure.

  • Remember, natural link building takes time, so if you don’t have an immediate result – don’t give up! Stick with it and you will eventually build up links over a longer period of time.

  • Don’t underestimate the power of building a blog. Creating content on a consistent basis will not only build links internally, but will also give you the ability to naturally attract more links to your content.

  • Do you have an RSS feed? If you don’t already, you should create one. This is a very powerful way to build your link profile. Also, when you install the RSS footer plugin for WordPress, it will add a link to your blog after every post.

  • Whenever you sign up as a member of a website, you will usually be able to put a link in your profile.

  • One great technique is to look through the link profiles of your competitors, so that you can find opportunities.

  • You could also try creating an infographic. These are engaging visual ways to display information and people love them. If you create an infographic that is well designed, informative and clever, it has the potential to go viral.

  • Another technique is to write testimonials. List the services and products that you have recently purchased and when you write a testimonial about one of these products, there is a good chance that you can get a link in exchange.

  • You can ask friends to give you a link to your website on theirs, but make sure that the topics of your websites are related – otherwise search engines will find the link suspicious and it will actually have a negative effect on your rankings.

  • You can make it easier for people to link to you, by giving them little HTML snippets that people can copy and paste right into their website.

These are just a few of the techniques that you can use when you are building a profile of links for your website. Remember, diversity in your links is very important – so you should be using a number of different techniques in order to build a profile with a variety of links from different websites. Remember, the more links you build the better your SEO will be – so that your website will rank higher and get more hits. So what are you waiting for? Start building your links today!