Category Archives: Website Development

Bypassing the Pleasantries: How Internet Security is Getting Personal

It’s a very disturbing fact that even in 2014, over half of internet users in the UK are still not implementing appropriate web security to protect their data. Maybe people will endeavour to change this attitude when they learn that a massive amount of personal data was recently discovered to be for sale on the online ‘black market’.

How much data? Information from over 360 million accounts and well over one billion email addresses were up for grabs to the highest bidder. When it comes to the web, anyone and everyone is after what they can steal, take or copy.

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What Does It Mean to Be Agile, and Should You Jump On Board?

Agile methodology: it’s a buzzword that you’ll hear thrown around by IT experts. Everyone is talking about “going agile,” but what does it mean—and is it something your business needs to adopt, too?

The Agile method was developed by IT experts interested in revamping project management from the ground up. It is a methodology with processes and guidelines that are intended to directly address the challenges and limitations of traditional IT project management and development.

Rather than working on your IT project in solitary confinement, delivering and implementing it, and then addressing the issues that arise, Agile IT consulting firms embrace constant communication and feedback as the foundation of a project. In Agile, instead of the project being fixed and the timeline being fluid, the timeline is fixed and the project is flexible. Throughout the development process, Agile methodology calls for continuous planning, continuous testing, and continuous integration, so that you’re involved in every step of the development process until the project is complete.

Agile is intended to: Continue reading What Does It Mean to Be Agile, and Should You Jump On Board?

CHRISTMAS IS COMING… GET YOUR WEBSITE READY!

It may be too early to deck the halls with tinsel but if you run an ecommerce business, it’s not too early to prepare for Christmas. Preparation is key for maximising sales over the Christmas period (November to December) so it’s never too early to start getting your website ready. And with many companies starting their Christmas preparations as early as August, it’s highly advisable to get your Christmas preparations underway now if you haven’t already.

Prepare your mobile site

This year the experts are predicting that Britain is headed for its first ‘mobile Christmas’ – where more and more people will do their Christmas shopping on the go using tablets and mobile phones – so making sure you have a good, working mobile version of your site is essential.

Mobile users prefer using websites that are designed for mobile devices so if your site hasn’t got a mobile version, get one. If browsing and making a purchase is easy, users are more likely to buy. A good mobile site means less scrolling and zooming in on small devices – making the overall shopping experience more pleasant.

Continue reading CHRISTMAS IS COMING… GET YOUR WEBSITE READY!

Basic Information About Domain Hosting

Individuals and companies have domain names that are normally hosted by different hosting companies. The business of hosting domain names for companies and individuals is referred to as domain hosting. A domain hosting company can also host a web site and that is why domain hosting is sometimes referred to as web hosting. It is not possible to identify a web page in URLs without the use of a domain name.

Every website has a unique name that is commonly referred to as a domain name. It is important to register a domain name with a suitable domain registration company and the name should be easy to type and read. The IP address and other website information are normally stored on a Domain Name System server after the process of domain name registration has been completed. All computers connected to the internet can identify all the registered domain names on the DNS server. Continue reading Basic Information About Domain Hosting

Creating a Website That Works for the Semantic Web

Google is changing. Recently, John Wiley, a search designer for Google conceded that around 15% of daily searches on Google are focused on search terms that have not been encountered before by the search engine. This means that a staggering 500 million results a day are being produced on the back of no previous experience by effectively a robot!

Google Matchmaking Services

Google is effectively nothing more than a sophisticated matchmaker. It takes a look at the search, and sifts through options to give what it feels like might be the best answers. There’s no doubt though that this is an imprecise process, and we only have to conduct a handful of searches ourselves to see that we don’t always get the results that we hope for.

The Struggle for Google

If we look at things from the other side though, it’s easy to see how hard things must be for Google. Take for example a producer of running trainers. If you are trying to get noticed on the internet, you have to make sure that people have enough ways of finding your products. This means marketing your running shoes as trainers, sneakers, running shoes, cross trainers, sports shoes and goodness knows what else to second guess how people will attempt to find your products. This doesn’t even take into account the various different types of specific trainers that are on the market, and how each individual might search for them. We’re getting into needle in a haystack territory here, and this is of course a good way to highlight just how hit and miss the whole operation surely is. Continue reading Creating a Website That Works for the Semantic Web

How to Choose the Right Full Service Digital Agency

As with anything in today’s world, choice is something we are not short of.  From clothes and shoes to supermarkets and insurance companies.  And, when it comes to business and digital a full service digital agency like mmadigital is no different.  There is a sea of choice out there when picking a full service digital agency.  And knowing which one to choose is difficult.

Chances are, you are not even entirely sure of what it is that you are after? Do you need a new website?  Do you need help with social media?  How do you drive more traffic to your website?  All of these questions can leave you frustrated.  Especially when you still have your day-to-day job and the running of your business to contend with.

Well, that is where mmadigital comes in.  We know exactly what to do and choosing the right agency is essential.  So how do you know that we are the right digital agency for you?  Here are some top tips on looking for the right digital agency like mmadigital:

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Which Comes First – A Website or SEO?

As an SEO, I can say that in theory website design should include a good bit of input from SEO people. SEO should be part of the entire design process, included along side items like database design, UI design, and architecture choice.

I’d say that in the majority of new websites, especially for companies of any size, this is the case. SEO has earned a spot at the table now that the business drivers realize the days of “if you build it they will come” never really existed. For smaller businesses and business owners who really don’t “get” the web, the sad fact is that usually they will be sold a bill of goods that does not deliver on their wildest imagination.

I can say with great certainty, that as an SEO company in Richmond Virginia, we see more clients who have a website and absolutely no SEO plan than vice-versa. Usually by the time we get the call, the business owner has read about this stuff called search engine optimization and knows that people call it SEO, but other than that they have no clue what to do.

We also get a fair number of client contacts with business owners who have heard of pay per click, and might even know it as search engine marketing or SEM, but again, are at a loss for how to really utilize it.

As a company who also provides website design and development,Three Stone Media LLC obviously includes SEO in our most initial of conversations. Almost all of our competition in the Richmond market does as well. If you are looking in to building a website for your business, or even are looking to do a site redesign, make sure that your development company includes SEO as a topic of discussion from day one and as a major factor in the design.

Retrofitting code and UI for SEO after the fact is costly and can be an arduous process. Of course, we always welcome work like this! 🙂